Google Says No SEO Benefit To Hosting On A CDN

Google’s John Mueller was questioned if there is an Web optimization benefit to web hosting on a CDN, a articles supply community. The limited solution is no, as extended as your host is quick, then you are fine – there is no additional profit to hosting on a CDN.

John Mueller additional that if your crawl activity is gradual and you have tens of millions and hundreds of thousands of internet pages, speeding up your host or working with a CDN can improve crawling and indexing, which indirectly impacts your rankings and as a result Web optimization.

But John said “I really don’t assume it would have a big have an affect on on Google at all in regards to Search engine optimisation. The only have an affect on that I can envision that a thing could transpire is what consumers end up looking at.” He included “it is not something that matters in conditions of Search engine optimization” if your server is fast previously.

He claimed this at the 2:50 mark in very last Friday’s online video:

Here is the transcript:

Does placing a web-site at the rear of a CDN improve rating? We get the vast majority of our website traffic from a distinct state. We posted our site on a server situated in that nation. Do you propose placing our entire web site at the rear of a CDN to boost site velocity for buyers globally or is that not demanded?

So obviously you can do a good deal of these issues, I never assume it would have a massive have an impact on on Google at all in regards to Search engine optimization. The only impact that I can visualize that something may well occur is what customers conclusion up looking at.

And form of what you outlined, if the bulk of your users are presently seeing a pretty rapid web site web page mainly because your server is located there, then you are kinda of doing the right detail. But if of course if buyers in other locations are viewing a extremely gradual end result, due to the fact most likely the relationship to your nation is not that great, then that is something you could have some chance to strengthen on. And you could see that as one thing type of an opportunity in the sense that of study course if your website website is genuinely sluggish for other buyers, then it is heading to be scarce for them to go to your website website much more normally because it is genuinely annoying to get there. While if your net web page is quite rapidly for other consumers then at least they have an chance to see a moderately quick web website which can be your world wide web web site.

So from that issue of check out there is something you can do make improvements to your web web-site globally, then I think that is a great thought. I do not believe it is important, it is not some thing that issues in phrases of Search engine marketing, in that Google has to see a quite rapid internet site as nicely. But it is some thing that you can do to grow your web-site earlier just your latest place.

Maybe one thing I should explain, if Google’s crawling is definitely really slow then of course that can impact how a lot we can crawl and index the website. So that can an part to look into to. The the vast majority of website I seemed into, I do not see this as getting a trouble, with regards to any web web site that is not tens of millions and hundreds of thousands of web pages huge. So from that position of watch, you can double verify how quickly Google is crawling in Look for Console, in crawl stats and if that appears to be like affordable, even if it is not super quick, than I wouldn’t be concerned about that.

Forum discussion at YouTube Group.