From the time of its inception, research motor optimization has faced criticism and pessimism. But recently, the voices implying that Search engine optimisation is on its last legs, or that the trend is eventually fizzling out, have gotten stronger. Men and women equally inside of and exterior of the Seo local community are making bold predictions that inside of of this ten years, the whole field could collapse.
Is there any reality to these speculations? Is Search engine optimisation beginning to weaken in phrases of power or profitability, and if so, is there everything we in the Seo field can do about it?