In the early days of research motor optimization (Seo), keyword phrases ended up every little thing. Lots of research engines which includes Google relied heavily on matching key terms and phrases in a user’s lookup question with genuine internet pages on the world wide web. For case in point, if a human being searched for “hot pet dog restaurant,” Google’s algorithm would disproportionately favor domains and pages with the exact phrase “hot pet dog cafe.”
This led to the increase and dominance of key word research, and keyword-centric SEO strategies. Writing content and making hyperlinks that contained the phrase “hot dog restaurant” could practically assurance your rating for the phrase — but that’s not the circumstance any longer.
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